Tinder, originally known as Matchbox, is an app that you most definitely heard of before. Here are some key details about Tinder!
In 2018, Sean Rad’s net worth was estimated to be around $3.1 billion.
Source: Daily Mail
In 2021, Whitney Wolfe’s net worth was estimated to be around $1.5 billion.
In 2021, Tinder's revenue was of $1.65 billion. In contrast, it used to be $403 million in 2017.
The future of Tinder looks bright, as with each new year they get more users and increase revenue. Though, only time will tell the final verdict.
There have been only three investments in Tinder in the past. Two of them were in 2014, and the most recent one in 2017.
It's known that Tinder managed to raise $50 million throughout the years.
According to Morgan Stanley, Tinder was worth $42 billion in 2021.
There are two investors that funded tinder and both of them are lead investors.
Tinder’s main revenue comes from its in-app purchases on Tinder Gold, Tinder Plus, and Tinder Platinum. Aside from that, the app also makes money through advertisements.
Tinder has made a total of 3 acquisitions from since 2015. The prices for these acquisitions remain undisclosed. The table below shows us more details.
Tinder has made an investment for Vina on September 22, 2016. This investment was valued at $1.4 million.
We have no clear data on Tinder’s market share based on its revenue. However, we can see Match Group’s market share in the online dating app market. This data was gathered in 2020.
Source: The Conversation
Tinder has a market share of 27.6% in 2022 followed closely by Bumble with 18% of the total number of global downloads.
In 2022, Tinder has 75 million monthly active users in 2022.
Based on the web traffic, there are 65.23% of the users are males and 34.77% of the users are females.
According to this estimation, majority of Tinder users are 25 to 34 years old with 33.61% percentage from the total Tinder user population.
The second most popular age group on the Tinder app is the 18-24 age group, covering 27.14% of Tinder's whole users.
As per LinkedIn’s information, there are more than 900 people that work at Tinder in 2022.
There is also data about how many people worked in 2021: 750 people used to work at Tinder in that year.
The most right-swipe professions are Pilot for Men and Physical Therapist for Women.
Source: Tinder Press
A Tinder user can swipe left on an unlimited number each day. However, there is a limit to how many times a user can swipe right. There is no exact and fixed number of how many times a user can swipe right.
It can be lower or higher than 25 per day. The number of swipe-right is determined through various algorithms.
Female Tinder users often swipe left 95% of the time and also receive a swipe-left of 3.2% of the time.
Female users have a 1.8% chance of finding someone they like & match on Tinder.
Source: Duo Data
Male Tinder users swipe left 47% of the time and also receive a swipe left 52% of the time.
Male users have a 1% chance of finding someone they like & match on Tinder.
Source: Duo Data
Tinder users spend an average amount of 9 minutes and 35 seconds each day. This is estimated based on the number of traffic on Tinder.
There are 1.5 million Tinder dates per week.
Tinder brings a lot of people together that get to hang out after swiping each other within the app.
Source: Tinder Press Room
As of December 2022, there are a total of 75+ billion matches on Tinder.
Source: Google Play
In 2020, there were 6.60 million recorded to pay for Tinder's subscription.
As Tinder's revenue grows, it's most certain that the number of paying users grows at the same time.
Tinder has 6.60 million paying subscribers in the third quarter (Q3) of 2020.
Tinder has been downloaded a total of 530 million times since its launch in 2012.Source: Tinder Press Room
Here is a list of the most downloaded dating apps by year, with Tinder at the top of the list (over 70 million downloads in 2019-2021).
Source: Sensor Tower
There are 4.2 million GIFs used per week on Tinder.
Source: Tinder Press Room
Tinder is available in 190 countries in 56 languages.
While Tinder is available in almost all countries. Tinder is currently not available in China as of 2022. Users have to connect to VPN via Hong Kong IP addresses in order to use the app.
These are the key stats and key info on Tinder mobile app on Android as of December 2022:
These are the key stats and key info on Tinder mobile app on iOS as of December 2022:
Tinder gets most of its traffix directly, with almost 90% of the total traffic being direct.
Tinder lose $2 million in ad revenue due to AdBlock. The table below shows us a more detailed look. (These data are estimations based on web traffic)
In a day, there are 3.5 million page views that are blocked on Tinder. The table below shows us more detailed information. (These data are estimations based on the web traffic)
The top country that is using Tinder is the U.S.A. followed by Brazil. These numbers are estimations based on web traffic.
Ch Daniel is the co-founder of SignHouse and chairman of the CH Group. Daniel is leading the development of SignHouse's product, as well as strategising how else the company can reach its main mission: empowering 100M+ to use the world's most efficient document organisational tools.